6917 Arlington Road
Bethesda, MD 20814
David Herbick
301.656.3872
Years: 28
Total Redesigns: 14
Redesigns in the last 2 years:4
Specialty: Newsstand, Enthusiast, Association, and Consumer
Last Title: Communique
Previous Jobs: Art Director: Preservation, Civilization, PC Magazine; Senior Art Director: Newsweek
(Based on an 84-page B-to-B publication with 40% advertising)
Typical: $25K–$50K
Included Services: Comps, Prototype, Template, Style Guide, Tweaking
Additional Fee: Editorial Development, Ongoing Production
Our Approach: Throw out all preconceptions & create a look that is unique and appropriate.
What We Get Right: Quality content & quality design.
The Ideal Client: One that recognizes our expertise & trusts our judgment.
