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727 Atlantic Avenue
Boston, MA 02111
Rob Waldeck
617.247.1111
Years: 13
Total Redesigns: 5
Redesigns in the last 2 years: 2
Specialty: Enthusiast, Association, Business-to-Business, and Consumer
Last Title: Club Business International
Previous Jobs: Founder: TPG Creative
(Based on an 84-page B-to-B publication with 40% advertising)
Typical: $25K–$50K
Included Services: Comps, Prototype, Template
Additional Fee: MEDIA KITs, Editorial Development, Ongoing Production, Web Design
Our Approach: To narrowly define the company’s brand, then design a magazine that supports it.
What We Get Right: The design is distinctive & reflects the brand.
The Ideal Client: An organization that recognizes its magazine is a key customer point of contact & is responsible for being brand-centric.
